Vitamin E Cigarettes (VEC)

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E Tobacco LLC/VEC Worldwide LTD


A pure Vitamin E powder is added to cigarettes to achieve a less irritating smoke and antioxidant benefits. They are manufactured in Virginia. Joseph Russo, CEO of E Tobacco patents on the product. [1] VEC is producted by VEC Worldwide LTD and E Cigarettes are producted by E Tobacco LLC and manufactured in Lao People's Republic [1]


  • Added Vitamin E in cigarettes does NOT mean a safer cigarette
  • No irritation
  • Because the taste buds are protected, the flavor was enhanced[1]
  • VEC’s are less irritating; have a better, fresher, cleaner taste; fight stale tobacco odor; are less offensive to non-smokers; and may reduce smoke-related aging and wrinkling of skin.”[1]

Product Design Features

  • E cigarettes are designed to closely resemble traditional cigarettes Contain Vitamin E-enriched tobacco rolled in paper, attached to a filter
  • Available in full flavor, light, menthol, and 100 mm varieties
  • A U.S. patent which describes aspects of this product was issued to the company CEO in July, 2003[1]




Industry Documents


Market Testing

  • No known market testing

Advertising and Selling Messages

  • Slogan: “Smoke with E’s”
  • Claims: “Great Flavor”, “Better Tasting Finish”
  • Slogan: “Enhanced with Vitamin E”[1]


  • E cigarettes are packaged exactly like traditional cigarettes; in hard boxes of 20 cigarettes/pack with different color boxes for the different flavors

Use and the Consumer

  • This product is available globally, including Asia where it is produced under the name of “VEC”

Smoke Emissions and Human Use

  • Not yet conducted or not available

Toxicity Analyses

  • Not yet conducted or not available

Legal Compliance

  • Not Known

Community Response

  • No known organized community response



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