Crown Seven

From Tobacco Products

Contents 1 Manufacturer 2 Description 3 Claims 4 Product Design Features 5 Images 6 Media 7 Publications 8 Industry Documents 9 Links 10 Market Testing 11 Promotion 12 Advertising and Selling Messages 13 Packaging 14 Use and the Consumer 15 Smoke Emissions and Human Use 16 Toxicity and Exposure Analyses 17 Legal Compliance 18 Community Response 19 Patents 20 Notes

Manufacturer

Crown Seven

Description

Crown7 is an Art Deco styled tube which contains a cartridge and rechargeable battery. The cartridge contains water, propylene glycol, nicotine, and a tobacco flavor. One Crown7 cartridge is the equivalent to about two packs of cigarettes.^[1]

Claims

Emits a Harmless Vapor That Simulates Smoke yet Satisfies the Nicotine Urges & Cravings. No Offensive Smoke... Only a Harmless Vapor is Emitted. Perfect Solution to Smoking in a Casino or Pool Hall - Prevents Noxious Odors by Never Creating Them.No Residual Clothing or Room Odor... Now that's a Real Benefit. Battery Operated, Simple to Manipulate in all Situations Where Smoking Cigarettes has been Prohibited. ^[1]

Product Design Features

• Electronic devices use a rechargeable 3.6 V lithium battery to activate a unit which transfers heat to a propylene glycol gel cartridge, containing nicotine
• The battery, heater and gel cartridge are placed within a slender plastic tube which resemble a large cigar in shape and size
• The manufacturer states that the product contains “Water, propylene glycol, nicotine, a scent that emulates a tobacco flavor and a membrane to suspend the ingredients”

Images

Crown7 Cigarette

Crown7 Cigarette

Crown7 Cigar

Crown7 Cigarette Replacement Cartridges

Crown7 Cigarette Kit

Media

Publications

Industry Documents

Links

• Crown7 Cigarette Style
• Crown7's Battery-Operated Cigarettes: A New Way to Smoke
  

Market Testing

• Each product introduced in 2007
• Products currently available in the USA via web sales

Promotion

The product has been promoted via the web and media releases. Information for users suggests a safer alternative: “All the pleasures of smoking without all the problems,” (N-Joy). Crown-7 appears to be intended for use indoors: “Perfect Solution to Smoking in a Casino or Pool Hall - Prevents Noxious Odors by Never Creating Them.”

Advertising and Selling Messages

• Promoted via the web and media releases
• Information for users suggests a safer alternative: “All the pleasures of smoking without all the problems,” (N-Joy). Crown-7 appears to be intended for use indoors: “Perfect Solution to Smoking in a Casino or Pool Hall - Prevents Noxious Odors by Never Creating Them”

Packaging

• The products come in a kit, which contains one e-cigarette unit, a battery charger, batteries and extra nicotine cartridges. Pipe versions are available for Crown-7

Use and the Consumer

• Starter kits cost about $100 each and provide a one month supply

Smoke Emissions and Human Use

• Emissions Testing: not yet conducted or not available
• Topography: not yet conducted or not available
• Human exposure: not yet conducted or not available

Toxicity and Exposure Analyses

• Ames method in vitro: not yet conducted or not available
• In vivo MSP: not yet conducted or not available
• Animal exposure: not yet conducted or not available

Legal Compliance

• No Surgeon General warning labels
• Websites do not restrict sales to minors
• Not subject to state and federal cigarette taxes

Community Response

• No known organized community campaigns

Patents

Notes

Crown Seven